Origin and ownership
Princess was founded in 1965 in Plymouth, England by David King and a partner who started building boats in a Devon backyard. The brand grew through the 1970s and 1980s into one of the heritage British motor-yacht builders.
L Catterton acquired Princess in 2008. Production has stayed in Plymouth throughout. The Bernard Olesinski hull-design partnership has continued across multiple generations of platforms.
Design philosophy
Princess hulls use Bernard Olesinski-designed planing forms (typically 18 to 20 degrees at the transom on the F-Class flybridge line). The hull design is widely considered segment-leading on ride quality.
MAN diesel inboard is the dominant rigging on the larger hulls; Volvo IPS available on the smaller F-Class platforms.
Used-market notes and known issues
MAN i6 1200 fuel-injector pattern on 2017 to 2020 hulls warrants inspection at 1,000 hours.
Hull-side cosmetic gel coat on Mediterranean-stored hulls shows oxidation at 8 to 10 years.
Generator service is a 100-hour preventive item.
British dealer network supports nationwide UK service; US coverage runs through limited authorized dealers.
Resale
Princess holds resale tightly in the European luxury motor-yacht segment. Three-year depreciation runs 12 to 18 percent. Five-year depreciation runs 22 to 30 percent.
Where Princess Yachts fits
Buyers cross-shop Princess against Sunseeker, Azimut, Ferretti, and Prestige at the European luxury motor-yacht segment. The argument is British yacht-building heritage and Bernard Olesinski hull design.